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Canal ‘Series’ Channel Launch

Lead creative and creative director.

My role as director and editor for French broadcaster Canal + was to create an identity that was modern, fresh and looked unlike anything else on-air. It also needed to work within the existing system that had created for Canal+.

Working with designers from the UK inspirations were multiple: the established aesthetic of the network (abstract, in camera, playful with light, surprising, creative), a defining characteristic of series (repetition) and French philosopher ‘Barthes’ notion of an unseen world outside the camera’s frame.

This ‘blind field’, where stories, images and feelings are created not from what we see, but from the fragments of our own imagination, led to the construction of a device we call the Pixelator.

Essentially a rectangular frame with diffuser on one side, sub-divided into smaller rectangles, the Pixelator, once attached to a TV screen, reduces all on screen content to a hypnotic, repetitive, pixelated light show. We shot this to form the basis of a truly unique OSP system.

 

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