The creative thought across the campaign was of simple ingredients bringing simple pleasures. Translating that idea on to screen meant stripping away the usual layers to leave something … well, simple.
A piece of digital to promote Richard Hammonds’ new series ‘Crash Course’. The users youtube experience is ‘crashed’ by Richard Hammond smashing through the youtube player in a tank. I can thoroughly recommend jobs that involve tanks.
A dream brief – a TVC for the FX show ‘Justified’ to be aired during the 2011 Superbowl. Scripts were submitted from 2 agencies in the UK and 3 in the U.S. so it was a good day when I … Read More
A film to promote BBC Radio 4’s science strand. The challenge was to find a fresh approach for Radio 4 but one which wouldn’t put off regular listeners. The idea was to create an emotional connection through animation. The budget was tight … Read More
The brief was to promote a season of Sergio Leone Films on Sky Movies Italia. I wanted to avoid the usual Leone cliches – close ups of squinting eyes, twitching trigger fingers etc. yet still evoke the feeling of something … Read More
A film to promote the radio version of the Vassily Grossman book ‘Life and Fate’ narrated by Kenneth Branagh and David Tenant. Illustrations by Ben Newman at Pocko and Animation by Wonky Films.
Discovery Channel has traditionally been seen as a bit stuffy and sciencey, so the brief was to create a campaign which challenged this perception. You can see 4 here but there were 6 in all. They were well received by … Read More
The brief was to create a brand campaign using A&E talent which puts viewers at the heart of the channel. It was shot over 3 days in L.A and involved constant script changes to accommodate the (occasionally strange) requests of … Read More
I love thinking of ways to make the ordinary extra-ordinary so this was great fun to work on. The Soprano’s was bought by A&E which meant it could now be seen by everyone – I imagined this could have interesting … Read More
Nat Geo’s tag line ‘Think Again’ provided an excellent platform from which to present an interesting fact in a visually beautiful way.
This spot started as a mood film for a pitch using photos i found photos from the web. Even though the film was rough it felt good, so apart from a polish in online and a decent audio session the … Read More
The first re-brand of France’s favourite satellite network for over 25 years. The brief was to create an entirely new on screen identity for Canal+. It seemed that the most important thing about the brand is the ‘+’. In French … Read More
My chance to work with the genius of Mr Jim Moir aka Vic Reeves. He has a vicious hangover but still proceeded to give a masterclass in great comic acting. A true genius – we even wrapped early and went … Read More
Creating a spot to promote a programme which will be aired in 56 countries world-wide has an intersting set of challenges. After many re-writes to accommodate the many requests of the many countries it all worked out well and the … Read More
Online, print and outdoor advertising for CBS Broadcast. The campaign resulted in 149% lift in audience figures.
These are part of a series of idents for 3 channels operated by Finnish television network Nelonen. We used a “Ladybug” 360 degree camera to capture “Small Worlds” which represent the content of the channel. The budget was very limited … Read More
These are a series of 12 mini-films to promote the series ‘Paranormal State’ on the American network A&E. We interviewed people across the states who claimed they had supernatural experiences, the result was an interesting and very weird week stateside. … Read More
A branding spot for the Discovery Travel Channel. The brief was to create a promo about travel that didn’t involve traveling. The answer was to bring the holiday experience in to the everyday.
A holiday with a twist in this film to promote the Home and Leisure Channel on Sky.
A fantastic song by the gorgeous and lovely Mary Epworth . A no-budget number that I put together with a friend for the release of the single.